Resource Library
Featured Resources
Communicating Across Generational Diversity

To effectively support teams with diverse age groups, it’s essential to first recognize our generational differences and biases. How have significant cultural and historical events shaped my generation? How does belonging to a certain generation influence my communication style? How does it affect my leadership approach and decision-making? How have these factors contributed to the organizational culture and my own work experience? This resource is offered in the spirit of increased understanding of how a diversity of lived experiences impacts the workplace.
DEI Data Analysis: Green 2.0 Data Discussion

Organizations across the environmental sector and other industries have been implementing DEI strategies or have recently begun their DEI journeys to increase diversity and inclusion in the workplace and incorporate it into their mission and vision. There have been many studies that uncovered why so many organizations believe diversity and inclusion efforts are valuable and worth investing in for their long-term strategy. However, there is much less research on how the strategies are being implemented and how effective they are.This resource is a 3-part series of guided workshops to analyze research and data collected by Green. 2.0 to consider the effectiveness of DEI strategies at environmental NGOs and Foundations. It can be facilitated by a DEI leader for an organization or for the board as a part of the continued learning. DEI Committees could also incorporate it into their work to assess their DEI strategy and find opportunities to increase impact.
Embedding Accountability and Sustaining DEI Initiatives

This resource includes three sequential exercises to understand and create greater DEI accountability. The exercises can be facilitated by an Executive Director or DEI lead for the full staff or the DEI committee across multiple sessions. Exercises #1 and #2 can also be used as pre-work for Exercise #3.
Embracing Inclusive Leadership

This resource is a two-part workshop on Inclusive Leadership- why it matters, how it benefits everyone, and the behaviors and traits of inclusive leaders. It can be facilitated by an Executive Director or another senior member of leadership for the full leadership team including all staff in supervisory roles. It can also be completed individually for a personal assessment.
Racial Disparities in the Environmental Movement

This resource includes a pre-work activity and two exercises to foster a foundational understanding of environmental racism and the impact on the conservation and environmental movement. The exercises can be facilitated by an Executive Director or DEI lead for the full staff or the DEI committee across multiple sessions. It can also be completed individually.
Search Results
Appeal Checklist

Use this checklist every time you draft an appeal to make sure it hits all the right notes so that your donors and prospects will be singing your tune and sending their gifts.
Appeal Sample and Guide

Writing an effective appeal letter is a crucial skill to increase donations and donor involvement. However your outreach efforts are made, through letters, emails, or even through your website, an […]
Board and Staff Friendraising Process

The flow chart in this resource shows how a Board member can meaningfully contribute to building your organization’s “friend” base, leading to more supporters while increasing connection between your Board and Staff through their Friendraising work.
Board Donor Stewardship | Flow of Communications

Major gift work is a highly personalized form of fundraising that can be difficult to systematize. The success of your major gifts effort is dependent on authentic relationships with your […]
Components of your 30 Second “Elevator” Pitch

In order to do effective outreach to build your donor and member base, use this worksheet to create a great “elevator pitch” that can describe your mission and work, and the reasons why it is important to support your organization in a brief and succinct way.
COVID-19 Resources for Canadian Fundraisers (and Others)

An extensive offering of information, resources, and guides with a focus on Canadian nonprofit organizations and fund development professionals to maneuver through COVID-19 and the changing landscape. It includes links […]
Diversifying Revenue Sources

Diversifying revenue is a good idea for many organizations; however, implementing diversification is not a one size fits all solution for every organization. This tutorial looks into when, why, and how your organization can benefit from diversifying revenue sources.
Donor-Centered Direct Mail: Creating Warm and Fuzzies for Donors

With the millions of pieces of direct mail sent out every year, your job is to have your letter rise above all the rest. This resource will help you look at some ways to make your appeals outshine the rest and bring better returns.
Fund Development Equity Reflection Questions

Fund development staff can play an integral role in implementing DEI in their work by using an equity lens to review your practices, outreach, and decisions. This resource offers questions to ask yourself, your team, and your organization to ensure that an equity lens is applied to your fund development efforts and internal work.
Fundraising Committee Roles and Responsibilities | Sample

Whether you are a one-person development shop or serving as part of a larger fundraising team, a fundraising committee should be an integral part of your fundraising program. An effective fundraising committee is vital to the life and financial well-being of your organization. The following document provides some sample roles and responsibilities to get you started.