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Hold the Line, Shift the Strategy: Conservation in a Midterm Year 

Join a panel of experienced leaders in government affairs, conservation advocacy, and rural political organizing to explore what the U.S. midterm elections could mean for conservation and community-based land stewardship. Panelists will share insights on emerging strategies, how to prioritize limited resources, and which political and policy levers may be most effective in the years ahead. Participants will leave with a clearer sense of how to focus their efforts and navigate what lies ahead. 

Crafting Your Campaign Problem Statement

A campaign problem statement is a short, clear description of the core problem your campaign exists to solve. Your problem statement is essential in motivating people to get involved: we don’t invest in solutions if we don’t understand the problem.

Campaign Budget Template

This simple campaign budget template is a starting place to help teams map out their dreams, strategies, and tactics with their budgeting realities.

Unleash the Power of Story to Build Strong Coalitions

Storytelling is an essential skill for creating impactful campaigns that motivate people to unite and win.  In this webinar, Rae Breaux, Senior Partnerships Manager at Center for Story-based Strategy, will discuss narrative building as an organizing strategy, outline core narrative strategy concepts, and illustrate the power of storytelling through real-world tales from the field. Breaux will also share her experience creating an unlikely coalition of landowners and Indigenous advocates who worked together towards the collective goal of stopping the XL Keystone Pipeline.  

Campaign Strategy Workshop

TREC is delighted to partner with The Campaign Workshop, a leading go-to strategic firm for anyone working to make the world a better place, to offer this training for campaigners, organizers, and anyone who is hungry to sharpen their strategy and campaigning skills. Based on movement-building principles and strategic assessment, this program will equip participants with the tools to build strong strategies grounded in theories of change, create powerful coalitions, and execute campaigns that drive lasting change.

Campaign Strategy Essentials: Harnessing Your Power to Win

In this practical, tool-packed webinar, you’ll learn the five essential steps to designing effective and impactful campaigns. We’ll share trail-tested frameworks, real-world examples, common pitfalls to avoid, and hands-on tools to help you build from a place of strength. 

Campaign Strategy Essentials: Harnessing Your Power to Win

In this practical, tool-packed webinar, you’ll learn the five essential steps to designing effective and impactful campaigns. We’ll share trail-tested frameworks, real-world examples, common pitfalls to avoid, and hands-on tools to help you build from a place of strength.